Παρασκευή, 18 Οκτωβρίου 2013

--> Nokia owns 90% of the Windows Phone market share !

 
For many of us years ago, the idea of Nokia being a Windows Phone OEM would’ve been impossible. It’s funny to remember that the whole “soft key” UI that we enjoyed in Windows Mobile’s great one-handed operation, was all invented by Nokia a few years prior on their dumb phones. 
 
Today, Nokia isn’t just Microsoft’s biggest partner when it comes to Windows Phone, but also a Microsoft company as well, at least in their smartphone division, and their numbers back it up.

AdDuplex has just released their stats on the Windows Phone platform, and it makes you wonder why the Windows Phone late bloomer is now the platforms biggest evangelist. Nokia owns a staggering 90% of the Windows Phone market share, and then the pie is slightly divided between Samsung and HTC. 
 
Now, most of this has to do with the fact that Sammy and HTC haven’t really released any Windows Phone flagships lately, though we could also debate the fact that Nokia is doing a more intense job in pushing and developing the platform.

http://cdn.pocketnow.com/wp-content/uploads/2013/10/WP-MS.jpg

Sadly once you dilute that 90% that Nokia owns, you’ll see that the budget Lumia 520 owns most of it at 23.2%, with the Lumia 920 and 620 taking the spots that follow at 9.2% respectively. 
 
We’re concerned about the fact that the Lumia 1020 is nowhere to be seen in the chart, but obviously since this is a global chart, which could lead us to understand why Nokia dropped its price recently, though it could also be that the chart is global and the percentage is on a rise.



It would be great if other OEMs would do the same job that Nokia is. I’m sure the Windows Phone marketshare would be dramatically different if that were the case.
 
 
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Nokia sells 90% of all shipped WP8 devices

AdDuplex, the largest promotion network for Windows Phone and Windows 8, has come up with yet another detailed report on the Windows Phone deployment worldwide.

As it turns out Nokia Lumia smartphones running on Windows Phone 8 account for almost 90% of the entire Windows Phone 8 flock around the globe, 5 percent points more than it was in July and 3 percent points higher than in August. That’s to be expected though since the other Microsoft’s partners haven't released many new WP handsets lately.

HTC, Samsung and Huawei are the only other manufactures to try their luck with Windows Phone 8, but given all the exposure Nokia's WP range is getting, the Asian manufacturers stood little chance of succeeding.

The Windows Phone 8 devices breakdown shows the cheapest Lumia 520 has once again the biggest piece of the pie and its share has increased by nearly six percent points since August. The other most popular WP8 handsets are also Nokia made - Lumia 920, 620 and 720.

Given that Windows Phone 7 has been dead for over a year now, the share of devices running it is surprisingly high. As it turns out Windows Phone 8 is ticking in 70.9% of all Windows Phone devices, 5.9 percent points larger share compared to August, while its predecessor accounts for 29.1%. 
 



Even when you factor in the WP7 devices, Nokia Lumia 520 remains still the most popular in the family, followed by Lumia 920, 620, 710 and 800.
 
  
Windows Phone spread around the world

Interestingly the Nokia Lumia 1020 doesn't appear in any chart. It has already been in the market for a few months, but despite outselling the Lumia 928 at the start of August, it seems to have failed to make an impact. 
 
Source: pocketnow.com & gsmarena.com

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